DashDot [June/July 2025]
Welcome to the all-new DashDot! We've reimagined your ABM magazine to deliver what matters most - fast!
This month we're diving deep into the new era of AI-powered ABM - without losing the human edge that still drives results.
- In Original Beats Artificial our content and creative team reveal exactly how we use AI (and where we don't)
- In Human First, AI Fast., we introduce a new operating model for ABM - one where technology scales execution, but people still lead strategy, storytelling, and trust building.
- And in Shifting Plates: How AI is Shaking Up ABM we map out the seismic changes shaping how we work - from dynamic targeting and agentic workflows, to six boardroom metrics that cut through the AI hype.
Don't use AI in a way that scales a poor output - use it to take quality creativity to new levels, formats and places!
Lucy Jones
Head of Content Marketing
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