ABM Playbook

DashDot [October 2023]

Ready for your monthly dose of Account-based Everything?

We all love a hero. Meet Terry Osborne, Marketing Director of GoodShape, who shares her ABM strategy and results. We take a look at how to apply AI to your ABM thinking, and we shine a light on how to build a winning ABM Value Proposition.


Click to read DashDot: A monthly dose of Account-based Everything [October 2023]


With AI, we're not replacing the human element, we're augmenting it. We're giving ourselves the tools to make better decisions and create better strategies.

Josh Weale

Head of ABM



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